Communication is critical to any manufacturing facility’s success. However, finding a solution that bridges communication gaps and engages employees can be a significant challenge for companies with a diverse workforce.
This was also the case for one major player in the pallet and container services.
Inevitably, a change was needed — and here’s where manufacturing facility digital signage came in.
So, how did they turn their communication struggles into a success story? Let’s find out.
The Challenge: Getting the Message Across
While dealing with a workforce spread across multiple facilities, keeping everyone informed can be a daunting task. For this company, reaching employees through company emails or regularly checking bulletin boards was particularly tricky.
They needed a fresh approach to ensure that every employee, no matter their role or location, received crucial updates and company news. This was even more critical because of time-sensitive roles of the manufacturing workforce.
The Search for a Solution
Determined to find a better way to communicate, the company turned to digital signage. They were looking for a solution that was budget-friendly, easy to use, and capable of delivering real-time updates across their vast network. They needed a successful digital signage implementation that would meet these requirements.
Enter L Squared — a cloud-based tool that promised to transform their internal communication. Here’s how it worked:
- Efficient: The manufacturing facility digital signage enabled real-time communication with workers on the floor, making it a practical choice.
- Easy to use: The software was intuitive, allowing the company to easily create and manage content that aligned with their branding.
- Emergency notifications:The manufacturing facility digital signage by L Squared also functioned as an emergency notification system. This meant that urgent messages could be shared on the spot in cases of security threats and natural disasters.
More on L Squared’s manufacturing facility digital signage here.
Seeing Results, Fast
The impact of the digital signage solution was swift and impressive.
Within just one week, the system was used to showcase a recent sales success. This immediate display of company achievements helped boost employee morale and foster a sense of connection among staff.
Additionally, the IT director in charge received numerous compliments for the seamless execution of the project. This digital signage manufacturing case study highlights the importance of effective communication tools.
The ROI of Digital Signage in Manufacturing
The return on investment (ROI) from this successful digital signage implementation has been significant. Here are a few ways how.
- Safer workplace for employees: Manufacturing facility digital signage helps keep everyone informed about essential safety protocols. Whether it’s instruction on new machinery or masking reminders, these messages help maintain safety standards.
- More connected workforce: By using manufacturing facility digital signage, employers at the facility can share marketing updates, operational announcements, and company milestones, keeping everyone in the loop.
- Celebrate employee milestones: Another digital signage ROI in manufacturing is boosting employee engagement. Employers use the dynamic displays to celebrate birthdays, anniversaries, and highlight exceptional employee performance.
Some Best Practices for Digital Signage in Manufacturing
For other manufacturing facilities considering digital signage, there are several best practices to ensure a successful implementation:
- Content relevance: Make sure the content is relevant to the audience and updated regularly to maintain engagement. For example, your shipping department should receive updates on delivery timelines, total shipments per day, and any unexpected delays in shipping/receiving.
- Visual elements: Incorporate visually-appealing features to enhance engagement and make the content more dynamic. One way to do this is through engaging business intelligence (BI) dashboards. Turn complex data into easy-to-consume visuals like graphs and charts on market trends and reports to facilitate faster and more accurate decision-making.
- Regular maintenance: Keep the system well-maintained to avoid technical issues and ensure smooth operation. This includes routine checks and updates to both hardware and software. For instance, scheduling regular inspections of screens and connections helps identify potential problems before they escalate. Additionally, updating software ensures you have the latest features and security enhancements.
By following these digital signage best practices in manufacturing, facilities can maximize the benefits and achieve similar success.
Final Thoughts: Digital Signage as a Communication Game-Changer
This digital signage manufacturing case study highlights how digital signage can transform communication within a manufacturing facility. By adopting a modern, cloud-based solution, the company not only solved their communication challenges but also created a more engaging and cohesive work environment. If you’re facing similar communication hurdles, this success story might just inspire your next move.
